Terms of service
TERMS OF USE
Last Updated: July 16, 2025
OVERVIEW
These terms of use (“Terms of Use”) for your use of services or features on the sites owned and controlled by EFG US Corporation (“EFG US”, “we”, “us”, or “our”), including https://hinok.us, the EFG US mobile application, all other websites, mobile sites, services, applications, platforms and other tools where these Terms of Use appear or are linked (collective, the “Site”).
These Terms of Use apply to all users of the Site, including without limitation to users who are browsers, vendors, customers, merchants, and/or contributors of content (“you” or “your”). By accessing and using the Site, you agree to the Terms of Use, including those additional terms and conditions and policies referenced herein. If you do not understand or agree with any part of these Terms, you may not access or use the Site.
These Terms of Use apply to all transactions made through the Site. This includes all transactions that are ultimately processed and paid for on the Site, regardless of whether the order was initiated through direct website visits, social media platforms, offline channels, or any other means.
1. GENERAL
We provide an online e-commerce platform for the sale of products limited to personal use only and may not, without the express prior written approval of EFG US, be made for the purpose of any resale or commercial use. You agree to use the Site only for lawful, noncommercial purposes and in compliance with all international, federal, state, and local laws.
2. ELIBIGILITY
You must be at least 13 years of age, or the minimum age required by the laws of your country to consent to access and use the Site. If you are under 18 years of age, you must have the consent of your parent or legal guardian to access and use the Site. By accessing or using the Site, you confirm that you are of legal age to agree to these Terms of Use, or if not, that you have obtained the necessary consent from a parent or guardian in accordance with the laws of your country.
3. CHANGES TO TERMS OF USE
We reservice the right to change or modify the terms and conditions contained in these Terms of Use from time to time at any time by posting the updated Terms of Use on our website. We will notify you of significant or material changes either via email or notification on our website. You confirm your acceptance of the changes or updates by continuing use of the Site. If you do not agree to the changes, you must stop using our Site. For this reason, you should frequently review these Terms of Use and any other applicable policies.
4. USER REGISTRATION
You may be required to register an account with us to access and use certain services or areas of the Site. We reserve the right to remove, reclaim, or change a username you select if we determine, in our sole discretion, that such a username is inappropriate, obscene, or otherwise objectionable. If you access and use the Site, you are responsible for keeping the confidentiality of your account and password and for all activities that occur under your account. You agree to update your account information promptly to keep it accurate, current, and complete. We reserve the right to suspend or terminate your account if any information provided is inaccurate, untrue, or incomplete.
5. INTELLECTUAL PROPERTY AND OWNERSHIP
We are the owner of all intellectual property rights in the Site, including but not limited to text, graphics, button icons, product packaging designs, product photographs, marketing materials, audio and video clips, website design, the selection and layout, and images (collectively, the "Content") on the Site, as well as any associated trademarks, service marks, and logos (collectively, the "Marks"). The Content and Marks are protected by applicable copyright, trademark, and other intellectual property and unfair competition laws.
We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Site and the Content only for personal, non-commercial purposes and only to the extent such use does not violate these Terms of Use. You may not reproduce, duplicate, copy, sell, resell, or exploit any portion of the Site without the express written consent of EFG USA.
6. YOUR CONTENT
Your content refers to any content you submit, post, display, or otherwise make available on or through the Site, including reviews, ideas, concepts, information, messages, feedback, comments, photos, and videos on our products, advertising and other promotional materials or events, facts, advice and opinions (“Your Content”).
You are solely responsible for Your Content. You represent and warrant that you own or have the necessary licenses, rights, consents, and permissions to publish and use Your Content. By submitting Your Content, you agree to grant us an unrestricted, irrevocable, non-exclusive, transferable, royalty free license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and publicly display Your Content in any manner and for any purpose, including our marketing materials and the improvement and development of the Site without any obligations to pay you for such use. You acknowledge that we may choose to use or not use any Your Content at our sole discretion.
You agree not to post Your Content that is illegal, offensive, harmful, defamatory, infringing, or violates the rights of any third party. We have no obligation to edit or control Your Content and we are not responsible for Your Content. However, we reserve the right to screen, remove, edit, or block any of Your Content at our sole discretion.
7. ACCURACY OF INFORMATION
We attempt to be as accurate as possible when describing our products on the Site. However, we do not warrant that the product descriptions, colors, information or other content available on the Site are accurate, complete, current, reliable, or error-free. The Site may contain typographical errors or inaccuracies and may not be complete or current. We therefore reserve the right to correct any errors, inaccuracies or omissions (including after an order has been submitted) and to change or update information at any time without notice.
8. ORDERS AND PAYMENT
In addition to any other terms relating to product purchases, returns and refund, shipping on the Site, the following terms apply when you purchase a product on the Site:
l All products should be strictly in accordance with their instructions, precautions, and guidelines. You are responsible for checking the ingredients of any product before use to avoid potential allergic reactions or sensitivities.
l Products displayed on the Site can be ordered and delivered within the U.S. and certain select countries. See our Shipping Policy at Shipping Policy for more information. All prices displayed on the Site are show in U.S. Dollars and are subject to change without notice. Prices do not include applicable taxes or shipping charges, which will be added to your total order amount at checkout.
l Your placement of an order does not necessarily mean that we accept your order. We reserve the right, in our sole discretion, to refuse or cancel any order at any time for any reason, including but not limited to product availability, errors in the description or price of the product, error in your order, or problems identified as potential fraud.
l All products should be used strictly in accordance with their instructions, precautions, and guidelines. You are responsible for checking the ingredients of any product before use to avoid potential allergic reactions or sensitivities.
l All products are subject to availability. We reserve the right to discontinue any product at any time.
l We accept various payment methods as indicated on our Site. By providing payment information, you represent and warrant that you are authorized to use the designated payment method. You agree to provide current, accurate, and complete account and purchase information for all purchases made via the Site.
l We reserve the right to limit the order quantity of any item purchased per person, per household, or per order for any reason. We also reserve the right, in our sole discretion, to either limit quantities of sales or prohibit sales that are appeared to be placed by dealers, resellers, or distributors.
l The process and procedure for returns, exchanges, and refunds of products purchased through the Site will be governed by our Return and Refund Policy, available at Return and Refund Policy.
9. YOUR CONDUCT
You agree not to access or use the Site for any purpose that is prohibited by these Terms of Use. You are responsible for all your activity in connection with the Site. By way of example, and not as limitation, you agree not to use the Site or the Content to:
· access or use the Site in any manner that violates laws, infringe any person’s rights, or create civil or criminal liability.
· provide false or misleading information when registering or updating account.
· modify, copy, lease, sell or distribute any part of the Site.
· reproduce, distribute, publicly display, publish or create derivative works of the Content and the Site.
· attempt to or assist anyone to reverse engineer, decompile or otherwise gain unauthorized access to the underlying components or functionalities of the Site, including our models, algorithms, or systems (except as permitted by applicable law).
· interfere with or disrupt the Site or any other user’s access to or use of the Site.
· transmit any viruses, worms, defects, Trojan horses, or other malicious code or programs that intended or designed to interrupt, disable, damage, destroy, or limit the functionality of the Site.
· attempt to gain unauthorized access to any portion of the Site, other accounts, computer systems, or networks connected to the Site.
· use for commercial purposes without our prior consent.
· impersonate any other person or entity, including providing any false personal information to use or creating any account for anyone other than yourself.
· upload, post, transmit, publish, or communicate Your Content that is harmful, threatening, defamatory, offensive, abusive, harassing or otherwise deemed unsuitable, obscene, hateful, or contrary to community standards, or is otherwise inappropriate as determined by us in our sole discretion.
· upload, post, transmit, publish, or communicate Your Content that harasses, degrades, or intimidates an individual or group of individuals based on gender, sexual orientation, religion, race, ethnicity, age, or disability.
· access or use the Services in any way not expressly permitted by these Terms.
We reserve the right, but are not obligated, to monitor the Service, investigate potential violations, and take appropriate action, at any time without prior notice against any party that violates applicable law or these Terms of Use.
10. PERSONAL INFORMATION AND PRIVACY POLICY
Your access and use of the Site is also governed by our Privacy Policy, which describes how we collect, store, disclose and use your personal information. By using the Site, you agree to be bound by our Privacy Policy, available at PRIVACY POLICY.
11. SUSPENSION AND TERMINATION
We reserve the right to terminate or suspend your access or use the Site and/or your account at any time and for any reason or no reason, with or without notice to you.
12. DISCLAIMER
THE SITE and its content are PRESENTED “AS-IS” AND “AS-AVAILABLE” BASIS. YOU AGREE THAT YOUR USE OF THE SITE WILL BE AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES of any kind, EXPRESS OR IMPLIED, IN CONNECTION WITH THEse terms and conditions, the Site, the content or products, INCLUDING, WITHOUT LIMITATION, THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT of any third party. WE MAKE NO WARRANTIES OR REPRESENTATIONS ABOUT THE ACCURACY OR COMPLETENESS OF THE CONTENT and information accessible via the site.
13. LIMITATION OF LIABILITY
TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, WE (INCLUDING OUR PARENTS, SUBSIDIARIES, DIRECTORS, EMPLOYEES, OR AGENTS) WILL NOT BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY DIRECT, INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFIT, LOST REVENUE, LOSS OF DATA, OTHER DAMAGES, AND CLAIMS OF THIRD PARTIES ARISING OUT OF OR INCONNECTION WITH YOUR USE OF THE SITE, REGARDLESS OF THE CUASE OF ACTION (WHETHER IN CONTRACT, TORT, OR NEGLIGENCE), EXCEPT IN CASES OF OUR GROSS NEGLIGENCE OR WILLFUL CONDUCT, WHETHER OR NOT, WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGE AND IN NO EVENT SHALL OUR MAXIMUM AGGREGATE LIABILITY EXCEED THE GREATER OF THE TOTAL AMOUNT YOU PAID TO US FOR ACCESS TO AND USE OF THE SITE (IF ANY) IN THE SIX (6) MONTHS PRECEDING THE DATE SUCH DAMAGES, LOSSES, AND CAUSES OF ACTION FIRST AROSE OR ONE HUNDRED DOLLARS (USD $100) OR THE EQUIVALENT IN LOCAL CURRENCY TO THE LIABILITY.
SOME JURISDICTIONS DO NOT ALLOW THE FOREGOING LIMITATIONS ON IMPLIED WARRANTIES OR THE EXCLUSION OF LIABILITIES FOR CERTAIN DAMAGES. AS A CONSEQUENCE, THE ABOVE LIMITATION OR EXCLUSION MAY NOT APPLY TO YOU BUT SHALL APPLY TO THE EXTENT PERMITTED BY APPLICABLE LAWS.
14. INDEMNIFICATION
You agree to defend, indemnify, and hold us harmless, including our subsidiaries, affiliates, and all of our respective officers, agents, partners, and employees, from and against any loss, damage, liability, claim, demand, or expenses, as well as third party claims and causes of action, including, without limitation, reasonable attorneys’ fees and expenses, arising out of: (1) Your Content; (2) your misuse of the Site; (3) breach of these Terms of Use; (4) any breach of your representations and warranties set forth in these Terms of Use; (5) your violation of the rights of a third party, including but not limited to intellectual property rights; or (6) any overt harmful act toward any other user of the Site with whom you connected via the Site.
15. YOUR DATA
We will maintain certain data that you transmit to the Site for the purpose of your access and use of the Site. Although we perform regular routine backups of data, you are solely responsible for all data that you transmit or that relates to any activity you have undertaken using the Site. You agree that we shall have no liability to you for any loss or corruption of any such data, and you hereby waive any right of action against us arising from any loss or corruption of such data.
16. ELECTRONIC COMMUNICATIONS, TRANSACTIONS, AND SIGNATURES
Visiting the Services, sending us emails, and completing online forms constitute electronic communications. You consent to receive electronic communications, and you agree that all agreements, notices, disclosures, and other communications we provide to you electronically, via email, or on the Site, satisfy any legal requirement that such communication be in writing. You hereby agree to the use of electronic signatures, contracts, orders, and other records, and to electronic delivery of notices, policies, and records of transactions initiated or completed by us or via the Site. You hereby waive any rights or requirements under any statutes, regulations, rules, ordinances, or other laws in any jurisdiction that require an original signature or delivery or retention of non-electronic records, or to payments or the granting of credits by any means other than electronic means.
17. GOVERNING LAW AND dispute resolution
Governing Law
Notwithstanding the foregoing, if you are a consumer residing in the European Union, these Terms of Use will be governed by the laws of your country of residence, ensuring compliance with mandatory consumer protection laws in your jurisdiction. This means that, despite our choice of California law, your consumer rights under the mandatory laws of your EU country of residence will remain unaffected.
Dispute Resolution
If any claims, cause of action, or dispute (“Dispute”) arising out of or related to these Terms of Use, the parties shall first attempt in good faith to resolve the Dispute by negotiation before initiating any arbitration or other formal proceedings. You agree to do so by providing us a written notice to hello@hinok.us, and the parties shall meet within 30 days of such notice to resolve the Dispute.
If the parties are unable to resolve the Dispute, the parties agree to resolve any Dispute by a neutral arbitrator through final and binding arbitration instead of a judge or a jury.
· If you live in the United States: if a Dispute cannot be resolved informally through direct negotiation, the parties agree to binding individual arbitration administered by the American Arbitration Association (“AAA”) under the Federal Arbitration Act (“FAA”). The arbitration will be conducted by videoconference if possible, but if the arbitrator determines a hearing should be conducted in person, the location will be mutually agreed upon, in the county where you reside, or as determined by the arbitrator. The arbitration will be conducted by a sole arbitrator.
You and we agree that Disputes must be brought on an individual basis only and may not be brought as a plaintiff or class member in any purported class or representative proceeding. You and we agree to waive any right to trial by a jury in any action, proceeding, or counterclaim.
Notwithstanding the foregoing, either party may bring an individual action in small claims court if the Dispute qualifies for such court and remains in that court.
· If you live in the EU: you may have the option to refer the Dispute to an approved Alternative Dispute Resolution (ADR) body via the European Commission’s online platform available at: https://ec.europa.eu/consumers/odr.
18. MISCELLANEOUS
Force Majeure
Neither party shall be liable for any failure or delay in performing their obligations under these Terms due to events beyond their reasonable control, including but not limited to natural disasters, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, pandemics or epidemics, strikes, or shortages of transportation facilities, fuel, energy, labor or materials.
Severability
If any provision of these Terms of Use in its current form or as may be amended is found to be invalid, void, or unenforceable for any reason, only the invalid portion of the provision shall be severed and the remaining provision of these Terms of use shall remain in full force and effect. The severed provision, or portion thereof, shall be reformed to reflect the purpose of the provision as closely as possible.
No Waiver
No waiver of any provisions of these Terms of Use by us shall be deemed a further or continuing waiver of such provision or any other provision, and our failure to assert any right or provision under these Terms of Use shall not constitute a wavier of such right or provision.
Entire Agreement
These Terms of Use, Shipping Policy, Return & Refund Policy, and Privacy Policy including any policies, guidelines, or amendments that may be presented from time to time constitute the entire agreement between you and us and govern your use of the Site.
19. CONTACT US
If you have any questions about these Terms of Use, please contact us at hello@hinok.us.